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2021 Canada Income Disclosure


The Amway business is based on product sales. There is no income earned from the mere act of sponsoring or recruiting others. There are two fundamental ways in which an IBO can earn compensation:

  1. Retail markup on products sold to customers; and
  2. Sales Commissions (sometimes called bonuses or incentives) based on an IBO’s product sales and product sales of those who are part of the sales team developed and supported by an IBO.

As with any other sales opportunity, the compensation earned by IBOs varies significantly. Many IBOs want to earn extra discretionary income, while some have other goals. Earnings depend on many factors, including: customer base, business experience, skills, effort, dedication, and quality and depth of your sales team. The information in this document is based on data relating to Canadian IBOs in calendar year 2021.

Cost to Register

You are not required to buy any products or services to become or remain an IBO.

The annual cost to register with Amway is CA$94, which includes CA$20 annually that Amway collects for your membership in the Independent Business Owners Association International (IBOAI), an Association whose Board of Directors and Officers are charged with making recommendations to Amway that are intended to serve the best interests of IBOs. A separate part of the CA$94 includes an amount (which varies by year) that Amway applies towards the annual premium to support general liability and property insurance coverage and other benefits through the Independent Business Owners Benefits Association (IBOBA). The cost to renew your registration annually is also CA$94.

There are Amway-licensed independent training organizations known as Approved Providers who may offer you value- added training and support in addition to what Amway offers. Participation in such training organizations is voluntary.


As mentioned above, there are two ways to earn compensation: retail markup on products sold to customers and sales commissions based on these sales.

For the calendar year 2021, many IBOs in Canada had no reported sales, did not sponsor another IBO, and did not earn any compensation from Amway. Of those IBOs in Canada who made at least one sale, sponsored at least one other IBO in 2021, and received at least one payment from Amway, indicating that they actively engaged in the activities allowing them to realize the benefits of the Amway IBO Compensation Plan:

Typical IBOs in Canada earned up to CA$1,000 during 2021 before expenses depending on their level of activity. Expenses may reduce your net income as an IBO and can include: registration/renewal fees, shipping charges, taxes and expenses you incur from samples, travel, any optional training and support you purchase from Approved Providers, or otherwise.

On average, the top 1% of IBOs in Canada earned CA$89,878, the top 10% earned CA$15,176 and the top 50% earned CA$3,552 during 2021.

IBOs have different goals, as such earnings vary based on their ability, skills, effort, and commitment. The Amway IBO Compensation Plan recognizes IBOs whose personal and downline volume achieves specified monthly or annual levels. IBOs who receive recognition at the Silver level have had at least one month in a performance year where their personal and downline volume qualify them to receive a 25% performance bonus on their personal volume. Gold, Platinum and Founders Platinum recognition have additional requirements. The following chart shows the breakdown of those Canadian IBOs that achieved one of these four recognition levels in 2021:


Note: Figures do not include business expenses


Average Time to Reach Level (in years)

% of all IBOs at this Level

Average Annual Earnings

Founders Platinum

2 – 9




1 – 6




1 – 5

0.14 %



1 – 5

0.18 %


A small proportion of IBOs achieve higher levels of recognition and consequent rewards. The typical time and required effort to achieve such levels of recognition are extraordinary and should not form the basis of a decision to become an IBO.

Refund Policies

Cancelling your IBO Registration and getting a refund on amounts you paid to Amway:

  • You can cancel your IBO registration with Amway at any time. If you do so within 90 days after your initial registration, you can receive a full refund on the CA$94 you paid at registration.
  • You can return any unused and unsold products for a full refund. We will pay the shipping. Visit https://www.amway.ca/support-center/orders-and-returns for more information.

Refunds on amounts paid to Approved Providers: If you paid for any training or support offered by an Approved Provider and you are not satisfied, the Approved Provider is required to refund any amounts you paid provided you request such a refund from the Approved Provider within your first 90 days after registering as an IBO. After your first 90 days, their regular return policies apply. Please contact the Approved Provider for more information.

Download the printable PDF here.